The cheapest Amplemarket plan is Startup at $600 a month on an annual term, which is $7,200 a year for 2 users. Growth is marked Popular and Elite is the top plan, and both are quote only. A million records a month has no public price (Amplemarket pricing, September 2026).
Amplemarket sells credits per user per year. Startup includes 13,500 email credits per user, so 27,000 across its 2 users. Elite lists 40,000 per user, or 400,000 across 10 users. That is the biggest public number.
There is no free plan on the page. Every plan includes a free trial. Amplemarket is a sales engagement platform with a data source inside it, so seats pay for sequences, mailboxes and a dialer as well as data.
Plans
Amplemarket sells three plans: Startup, Growth and Elite. Only Startup shows a price. Credits are listed per user per year, and each plan includes a set number of users.
| Plan | Price | Credits per user per year | Seats | API access | Limits |
|---|---|---|---|---|---|
| Startup | $600 a month, annual term ($7,200 a year) | 13,500 email, 600 phone | 2 included, more to buy | API on every account | 2 mailboxes per user, 500 job change contacts, 0 custom data requests |
| Growth (Popular) | Custom quote | 35,000 email, 5,000 phone | 4 included, more to buy | API on every account | 4 mailboxes per user, 1,000 job change contacts, 4 custom data requests |
| Elite | Custom quote | 40,000 email, 9,600 phone | 10 included, more to buy | API on every account | 8 mailboxes per user, 2,000 job change contacts, 12 custom data requests |
Source: Amplemarket pricing and Amplemarket API quickstart, both checked September 2026. The quickstart says the API is available from all accounts. The pricing page shows no monthly-billing option, so $600 a month is the annual-term rate.
Duo Copilot and AI Intent Signals are on every plan. Duo Voice starts at Growth and Duo Inbox at Elite. Growth and Elite also add a dedicated customer success manager.
What a credit buys
Amplemarket keeps separate email and phone credit pools. The API reference states what each call costs (Amplemarket API, September 2026).
| Action | Credit cost | Source |
|---|---|---|
| Person enrichment, person found | 0.5 email credit, charged at most once per 24 hours | People enrichment |
| Reveal an email | 1 email credit, charged once | People enrichment |
| Reveal a phone number | 1 phone credit, charged once | People enrichment |
| Email validation | 1 email credit per email | Email validation |
| Company enrichment (MCP) | 0.5 credit per enrichment | Amplemarket MCP |
| People and company search | No credit cost stated in the API reference | API reference |
All sources checked September 2026. An account that runs out of credits gets a 402 insufficient_credits error.
Hidden costs
The sticker price covers two users and one pool of credits. These items change the bill.
- Only one public price. Growth and Elite are quotes. You cannot budget them from the page.
- Annual term. The page shows an annual-term price only. Plan for $7,200 up front, not $600 a month of flexibility.
- Extra users and credits. The page says users can be added. It shows no rate for extra users and says nothing about buying extra credits.
- Credit expiry. Allotments are per year. The page does not say whether unused credits roll over, so ask before you sign.
- Enrichment stacks. A found person costs 0.5 email credit. Revealing the email adds 1. A full email record through the API is 1.5 email credits.
- Phone credits are scarce. Startup includes 1,200 a year across 2 users. Each reveal is 1.
- Validation costs credits. Checking 100,000 emails uses 100,000 email credits, so cleaning a list spends your pool.
- Add-ons. MCP and AI Agents are listed under Add-On, with no price shown (Amplemarket pricing, October 2026).
- Throughput caps. Bulk enrichment runs at 15,000 records an hour. Default API limit is 500 requests a minute (Amplemarket API limits, September 2026).
- Lead list credits. Credits spent on a lead list are deducted from the account admin.
Worked examples
Each example assumes one email revealed per record at 1 email credit, and every record found. Startup works out to $7,200 / 27,000 = about $0.267 per email credit. That is arithmetic on the Startup plan, not a published per-credit price.
10k records a month
- Credits needed: 10,000 x 12 = 120,000 a year.
- Startup includes 27,000, so it does not cover it, and extra credits have no public price.
- Growth lists 140,000, which covers it. Price: no public price.
- Through the API with the found charge, 1.5 credits a record is 180,000 a year. Only Elite (400,000) covers that.
- LeadOcean Pro: $499 flat, $5,988 a year.
1M records a month
- Credits needed: 1,000,000 x 12 = 12,000,000 a year.
- Elite lists 400,000, so 1M a month is 12,000,000 / 400,000 = 30 times the biggest public allotment.
- No public 1M price. Amplemarket shows no rate for extra credits or users.
- Throughput: 1,000,000 / 15,000 an hour = about 67 hours of bulk enrichment.
- LeadOcean Pro: $499 flat.
25M records a month
- Credits needed: 25,000,000 x 12 = 300,000,000 a year, or 750 times Elite's 400,000.
- No public 25M price.
- At 15,000 an hour, a 30-day month tops out at 15,000 x 24 x 30 = 10,800,000 records. 25M is over the default limit. The docs offer higher rate limits on request, but say nothing about the hourly cap.
- LeadOcean Pro: $499 flat. A very large month is paced down to one request a minute past the fair-usage line rather than cut off. One email to support gets more headroom.
At $5,988 a year, LeadOcean Pro costs $1,212 less than Startup at $7,200. Amplemarket also gives you sequences, mailboxes and a dialer. LeadOcean does not.
Is it worth it
Amplemarket is worth it if reps send from it every day. You pay for a sales platform, and data is one part.
- Founder-led team of 1 or 2: Startup at $7,200 a year covers data, sequences and calling in one tool. 27,000 email credits is about 2,250 a month.
- SDR team of 4 to 10: Growth is the plan Amplemarket marks Popular. Ask for a quote, and ask for the price of extra credits in writing.
- Large outbound team: Elite gives 10 users and 400,000 email credits a year. Get the contract terms before you size it.
- RevOps or data engineer feeding a pipeline: You pay for mailboxes and seats you will not use. A flat fee is easier to forecast.
- Agent builder: Amplemarket has an MCP server at
https://mcp.amplemarket.com/mcpwith OAuth sign-in and 100 requests a minute per user. It is listed as an add-on with no price.
For a wider comparison, see Amplemarket alternatives. For other pricing breakdowns, see Wappalyzer pricing, Harmonic pricing and ZeroBounce pricing.
Alternatives with a different price model
These three charge by seat, by found contact or by flat fee.
Apollo: seats with pooled credits. Basic is $49 per seat a month billed yearly or $65 billed monthly, with 2,500 credits per seat. One credit is one email. A million emails a month is $24,750 on monthly billing (250 Professional seats at $99) or $19,600 billed yearly (400 Basic seats at $49) (Apollo pricing, September 2026). See Apollo pricing and /alternatives/apollo.
FullEnrich: pay per found contact. Pro starts at $29 a month for 500 credits, and $55 for 1,000. A work email is 1 credit and a mobile number is 10. The top monthly tier is 100,000 credits for $3,500 a month, and there is no public price at 1M (FullEnrich pricing, September 2026). See FullEnrich pricing and /alternatives/fullenrich.
LeadOcean: flat fee. Free is 1,000 records one-off with no card. Pro is $499 a month with unlimited searches, enrichments and lookups, 100 requests per second per key and 5 API keys. There are no seats, no credits and no overage invoice. It covers 693M people and 63M companies over REST and MCP, with no sequencer, dialer or CRM. See pricing.
FAQ
How much does Amplemarket cost per month?
Startup is $600 a month on an annual term, which is $7,200 a year. Growth and Elite are custom quotes (Amplemarket pricing, September 2026).
Does Amplemarket have a free plan?
No plan is free. The pricing page says every plan includes a free trial. It does not state the trial length or credit allowance.
How much does one Amplemarket credit cost?
Amplemarket does not publish a per-credit price. Dividing the Startup price by its 27,000 email credits gives about $0.267 a credit. That is arithmetic, not a quote.
Does Amplemarket have an API?
Yes. The docs say the API is available from all accounts, with keys made under Settings, then API. The default limit is 500 requests a minute (Amplemarket API, September 2026).
Does an Amplemarket search cost credits?
The API reference states no credit cost for people or company search. Enrichment, email reveals, phone reveals and validation do cost credits.
Can Amplemarket supply 1M records a month?
Not at a public price. The biggest listed allotment is 400,000 email credits a year, and bulk enrichment runs at 15,000 an hour. Ask sales for a custom contract.
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